Auto Service World
News   June 15, 2018   by Allan Janssen

ASA‐Midwest declares independence from national association

Association that founded the annual Vision conference will now be known as the Midwest Auto Care Alliance.

ASA-Midwest, the second largest affiliate in the Automotive Service Association (ASA) network, has split from the national body.

It will now be called the Midwest Auto Care Alliance (MWACA), and will operate as a wholly independent organization.

The Gladstone, MO-based association’s board of directors and house of delegates voted unanimously to disaffiliate from ASA National yesterday (June 14, 2018), saying the decision was made in the interest of better serving its members.

The decision followed efforts to address member concerns regarding value for their membership dollar, and the requirement to belong to both ASA‐Midwest and ASA National.

According to a press release from MWACA, ASA‐Midwest attempted to resolve these concerns through letters and meetings with ASA National.

“Those efforts did not result in a solid plan that details solutions and progress towards a more member‐focused national organization, leaving the affiliate with no other alternative,” the release states.

“ASA‐Midwest has listened and responded to our members and they now have an option to be a member of one or both organizations,” said Jerry Holcom, who served as president of ASA‐Midwest, and who owns S&S Service Center in Kansas City, MO. “We look forward to unveiling a line-up of new and unique benefits and services this fall which provide even more value for Midwest Auto Care Alliance’s membership dues.”

ASA‐Midwest served the states of Missouri, Kansas, Iowa, Nebraska, Oklahoma and Arkansas. It established and continues to host the Vision HiTech Training & Expo event for 27 years.

Vision 2019 will be held Feb. 28 to March 3, 2019 at the Overland Park Convention Center in Kansas City.

New members can begin applying for membership in the new organization beginning Sept. 14. Automotive service professionals can request information about MWACA by visiting

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