Wix Filters has expanded its retail presence in Western Canada through a new supply agreement with Lordco Auto Parts, making its full range of passenger car and light truck filters available across the distributor’s store network.
An announcement from Wix noted that its products are now stocked at all 86 Lordco retail locations. Available items include oil, fuel, air and cabin air filters. Lordco customers also have access to Wix’s full online catalogue, which covers applications for passenger vehicles, landscaping and off‑highway equipment.
“Partnering with WIX Filters strengthens our commitment to supporting automotive technicians and DIYers across Western Canada,” said Samantha Coates, president of Operations at Lordco Auto Parts. “WIX’s reputation for high‑quality filtration reflects the level of quality our customers expect from Lordco, and we’re thrilled to bring their catalogue into our lineup to better support the professionals and consumers we serve.”
Wix will receive premium in‑store placement at Lordco locations and will support Lordco’s community programs, events and sponsorships throughout the year.
“Lordco Auto Parts has grown by offering exceptional service to technicians and auto enthusiasts for over 50 years,” said Carmina Lopez, marketing manager at Wwix. “WIX Filters shares Lordco’s drive to keep its customers moving by offering an extensive line of reliable filters engineered for any application.”
Wix showcased its offerings at the recent Lordco Tradeshow in Vancouver.
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