Tire Consumer names new CEO

Chan Patel has been appointed the new chief executive officer of Tire Consumer.

He is replacing CEO and founder, Tim Shaffer, who will continue to work as chief operating officer and founder at Tire Consumer.

“Chan has been the driving force behind RepairPal & Branders.com success. Now, he will set Tire Consumers’ strategy to become the first tire search engine in the automotive sector. I look forward to Chan’s leadership at the company,” Shaffer said.

Patel has 20 years of experience in the B2B sector. Before working at Tire Consumer, Patel led sales for RepairPal. He also worked at Branders.com where he established a sales team to become a leading B2B sales network.

“I am thrilled with the opportunity in front of Tire Consumer and understand its magnitude. Tire Consumer is set to grow rapidly to become a leader in the tire search market by continuing to innovate and creating multiple value propositions for both clients and consumers. I look forward to working with the Tire Consumer team to building a world class enterprise marketing company,” Patel said.