Nokian teams up with NFL Canada

Nokian Tyres  and NFL Canada announced a partnership making the tire manufacturer the official sponsor of the pro football league in Canada through Super Bowl LIV in 2020.

“The partnership with NFL Canada is another example of Nokian Tyres investment in North America and will help fuel sales and increased brand awareness throughout Canada,” said Tommi Heinonen, head of Nokian Tyres North America.

“NFL Canada is truly proud to be working with Nokian Tyres to collaborate and help accelerate its business in Canada,” said David Thomson, managing director, NFL Canada.