BPI receives Uniselect innovation award for Raysbestos brand Element3 brake pads
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Brake Parts Inc has been honoured by Uni-Select Canada as the recipient of the Innovator of the Year award for its Raybestos brand Element3 brake pads with Enhanced Hybrid Technology (EHT).
The award was presented on Oct. 23, 2014 during Uni-Select’s Supplier Appreciation Day and awards evening held in Toronto.
Raysbestos’ Element3 with Enhanced Hybrid Technology (EHT) are considered an engineering breakthrough in performance, pad wear and durability. The brake line was awarded for its ability to deliver impressive stopping power and vehicle control, even under the most aggressive braking conditions. Element3 is formulated for long life, less noise, reduced dust and durability.
The Innovator of the Year Award was presented by Gary O’Connor, president and CEO, Automotive Canada, Uni-Select to Brian Kowalski, vice president branded sales, Canada, Brake Parts Inc LLC.
“We would like to thank Uni-Select Canada for recognizing Brake Parts Inc with the prestigious Innovator of the Year award,” said Kowalski. “As the world’s first enhanced hybrid brake pad, Element3 has been a real game changer for the industry and has been extremely well received in Canada. Our product innovation is a direct result of our cutting-edge technology, extensive research and development, and intense dedication to our customers through safety and quality. We are honored to help Uni-Select serve their network of installers and wholesalers with the best brake products in the aftermarket.”
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