GSP North America announced it had promoted Autumn Lamb to director of marketing and brand strategy.
In her new role, Lamb will be responsible for driving initiatives to raise GSP’s profile and oversee all strategic and marketing efforts that match up with the company’s objectives and goals.
Lamb has been with GSP North America since 2019 as the marketing manager for GSP Americas. The announcement noted her “invaluable contributions” within the company and outside of it. The company highlighted her successful implementation of initiatives that enhance market support for partners and customers.
She will continue to work closely with sales, product development and other departments as she develops strategies to drive brand growth and improve overall customer experience.
“I am committed to personal growth and focused on refining my passion for marketing in the automotive aftermarket,” Lamb said in the announcement. “My involvement in the industry has also allowed GSP to enhance its brand presence. I am eager to embrace this new role and continue to pave the way for GSP North America’s marketing and branding initiatives.”
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Autumn Lamb joined Auto Service World Conversations for a chat about her career, being a professional, the importance of mentorship, taking risks and more.
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