Auto Service World
News   January 17, 2018   by Allan Janssen

O’Reilly Auto Parts recognizes Dorman contribution

Dorman was recognized as a Supplier of the Year by O’Reilly

Dorman was recognized as a Supplier of the Year by O’Reilly Auto Parts, based on rapid expansion into new product categories and tireless pursuit of new product ideas.

According to Tom Seboldt, O’Reilly’s vice president of merchandising, “Our partnership with Dorman in developing new programs, gap analysis, marketing ideas, supply chain management and product improvement is best-in-class and is an example that other suppliers should strive to emulate.”

Seboldt also praised Dorman for implementing a strategic brand philosophy this past year that will continue to help O’Reilly grow sales while safeguarding the Dorman brand in the marketplace.

During the presentation of the Electronic Cataloging/Content Award, Dorman was praised for providing robust product content across multiple lines and continues to be best-in-class on providing complete and rich information for first-to-market products.

“On behalf of all of our contributors at Dorman Products, we are proud to receive the recognition from a great customer and partner” said Matt Barton, CEO Dorman Products.


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