Auto Service World
News   April 24, 2019   by Allan Janssen

Marx Group merges with Eisbrenner P.R. to form new company

Tom Marx (left), Frank Buscemi (middle) and Tom Eisbrenner will lead the newly formed Marx Buscemi Eisbrenner Group.

Marx Group, a full-service marketing communications agency that does a lot of work in the automotive aftermarket, will merge with Eisbrenner Public Relations, one of the leading public relations firms in the U.S. Midwest.

The deal, expected to close this month, will create a new company to be called Marx Buscemi Eisbrenner Group, LLC.

The new agency will bring together two well-known and respected firms with substantial experience to provide integrated B2B and B2C marketing communications services to the global automotive, mobility, tech, trucking and consumer goods industries.

Marx Buscemi Eisbrenner Group will be headquartered in Bloomfield Hills, Mich., with a second location in San Rafael, Calif. Additionally, the company will be a member of IPREX, the leading worldwide partnership platform of independent communications firms, giving it a true global reach through a network of affiliated agencies with 110 offices around the world.

The company will be led by CEO and chief creative officer Frank Buscemi, president Tom Eisbrenner, and chairman and chief strategy officer Tom Marx.

The company is expected to launch new branding and website soon.

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