Tenneco Inc. will offer retailer gift cards valued at up to $120 to qualifying automotive service professionals who help restore the steering, stopping and stability characteristics of their customers’ vehicles with Monroe shock absorbers, struts, and related ride control products.
Tenneco is also sponsoring a consumer-targeted “Take Control” promotion that will provide mail-in cash rebates to reward drivers for Monroe purchases.
From April 1 through May 31, 2010, members of the Tenneco Expert Plus dealer loyalty program will be able to earn gift cards from major retailers valued at $30, $60, $90 or $120 for qualifying sales of Monroe Reflex and Sensa-Trac shocks and struts, Monroe Quick-Strut assemblies, Monroe Gas-Magnum shocks, and Monroe Strut-Mate mounting kits.
To help Monroe installers maximize their rewards, Tenneco is also sponsoring a consumer-targeted “Take Control” promotion that will provide mail-in cash rebates of up to $150 to customers who purchase qualifying ride control products during April or May.
“Our consumer offer will help drive customers to Expert Plus member shops, while the trade promotion will reward professionals for growing their ride control business,” said Sheryl Bomia, North American programs manager, Tenneco. “Consumers are looking for ways to save money while extending their vehicle’s service life; the ‘Take Control’ promotion offers the right rewards to help close more sales.”
For additional information regarding the Monroe “Take Control” promotion and Monroe ride control products, please contact your Monroe supplier or write to: Monroe Marketing, Tenneco Inc., One International Drive, Monroe, MI 48161. Additional product information is also available at www.monroe.com.