Auto Service World
News   April 9, 2012   by Auto Service World

Hastings Manufacturing Launches New Website

Piston ring supplier Hastings Manufacturing Company, LLC, has launched a new website.

The new design features a larger format and push point boxes that are more visually appealing and easier to navigate. The company has also added new applications and a brand video.

There are now dedicated sections for OEM, Aftermarket and Performance Racing. There is a “Site Highlights” area where viewers can catch up on company news and product releases. The new company video discusses the brand’s history, notable accomplishments and awards. It provides information on the Company’s extensive variety of products and some of the well-known companies that use them. The video also links to the company’s YouTube channel where other related videos are being planned for viewing.

Distributors will find the online catalogue helpful, as they can look up ring packs by applications, diametrical, cross reference, and individual rings.

They will also appreciate the e-Ring Center, which is a type of distributor Intranet. They can login using a unique user name and password to manage their account, place and manage orders, view the online catalogue, and get live support from customer service.

“It’s important that our current and potential customers can easily navigate the site and find what they need when they need it,” says Jeffrey Guenther, vice president international sales, “We pride ourselves in quality and efficiency, and our website is no exception.”

Hastings Manufacturing Company, LLC designs and manufactures piston rings for the worldwide engine manufacturing and remanufacturing industries. Hastings holds TS16949 and ISO14001 registrations, and is an approved piston ring supplier to OEMs including automotive, compressors, lawn and garden, motorcycle and other industries.

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