Subscriber Services
Magazines & e-Newsletters
Auto Service World
News   July 10, 2018   by Adam Malik

High Fives site gets makeover


The Automotive Industries Association of Canada’s charitable foundation has given a new look to its website.

A new bilingual High Fives for Kids Foundation website has been created to give an updated look and brand refresh. The more user-friendly site, “will better serve the members of the aftermarket in their giving endeavours and acknowledge the grantees and local charities that work with children and youth,” the AIA said in an announcement.

Furthermore, the site also has new information that explains a new granting application process and funding cycles.

“To stay current and relevant, we believe it is necessary to provide a website with more available resources and information. This is also a timely launch because we’ve introduced a new format for grant applications,” said Luciana Nechita, the foundation’s executive director.

The foundation was founded in 2005 and focuses on supporting charities through grants and scholarships that benefit children and youth.

“We are committed to creating brighter futures for Canadian children and youth by giving them the tools, opportunities, and support they need,” said KYB America’s Ray Proulx, the foundation’s chairman. “The projects we fund provide training, equipment, experiences, and assistance so that young people can reach their full potential.”