Hankook Tire Canada has renewed its partnerships with the Toronto Blue Jays and Hockey Canada.
The deal with Hockey Canada extends a relationship that was established in 2009, and the company will continue its role as the organization’s official national tire partner. Hankook said in a press release that it will actively support grassroots sports in Canada and give back to local communities.
Hankook has sponsored the Blue Jays since 2012 and the current deal will see the brand act as an advertising partner until the 2018 season including home plate advertising and hospitality assets.
“Hankook Tire Canada is extremely proud to be a partner to some of the country’s most endeared athletics associations,” said Sean Yang, President, Hankook Tire Canada Corporation.