Veedol Lubricants Returns to Canadian Market

Veedol is once again available in the Canadian market. Automobile Solutions Americas Inc. (ASA) has entered into a licensing agreement with Veedol International Limited (VIL) headquartered in Glasgow, Scotland giving ASA the rights to manufacture and sell the entire line of Veedol Branded automotive products across Canada and Mexico.

The Veedol brand of lubricants was originally launched in 1913 by the Tide Water Oil Company out of Pennsylvania.  Ownership changed throughout the years but in 2011, Tide Water Oil Co. India Ltd, set up originally by Tide Water Oil out of Pennsylvania in 1928, acquired the global rights to the Veedol brand and set up the Veedol International Limited head office in Glasgow.

“Veedol always kept pace with advancements in engine design and lubrication technology. Our focus on research and development has helped us to formulate a range of products for a wide range of applications. With manufacturing in Canada and distribution available throughout Canada, you will soon be able to find quality Veedol products at a shop near you,” said Arun Menon, general manager of International Operations at Veedol International Limited.

“We are committed to developing the Canadian market for the Veedol Brand,” said Antonio Ramos, marketing manager at ASA. “Our goal is to raise awareness of this historic brand which was well supported here in Canada, and to restore it as one of Canada’s top brands of lubricants.”