Auto Service World
News   August 27, 2013   by CARS Magazine

Mike Anderson Headlines Opening General Session

Automotive Service and Repair Week (ASRW) announced a brand-new format for its Opening General Session/Industry Forum. The Opening General Session will feature two concurrent sessions – a Collision Industry Forum as well as a Mechanical...


Automotive Service and Repair Week (ASRW) announced a brand-new format for its Opening General Session/Industry Forum. The Opening General Session will feature two concurrent sessions – a Collision Industry Forum as well as a Mechanical Industry Forum. The Opening General Session/Collision Forum is sponsored by Axalta Coating Systems, and will take place Thursday, Oct. 17, from 8-9:30 a.m. – immediately preceding the show floor opening.

New this year, the Opening General Session/Industry Forums are included in all registrations, and all attendees are invited to attend.

“Vastly different from years past, we’ve completely redesigned the Opening General Session and attendees can expect a much different experience. Mike Anderson is extremely well-respected, and attendees are going to want to hear his message,” said Dan Risley, ASA executive director. “The format of this key event also aligns with our mission to create exceptional value for our audience and provide invaluable networking opportunities for the industry – and by the industry.”

“Axalta Coating Systems is honored to sponsor this year’s Opening General Session/Collision Industry Forum,” said Mike Bennett, North America marketing director, Axalta Coating Systems. “Holding a forum to discuss relevant and timely industry issues, and hearing from Mike Anderson, will be tremendously insightful and inspiring, a highlight of the ASRW show.”

Anderson, a noted industry leader, will headline the Opening General Session/Collision Industry Forum for collision repair professionals with a presentation titled, “The Future Is Not Set in Stone.” Rife with messages of perseverance and real-life anecdotes, Anderson’s message will transcend both professional and personal aspects of life as he empowers the audience to take an active role in defining their own future, and the power of unity. Additionally, Bob Redding, ASA’s Washington, D.C., representative, will present during the session.

“After attending this session, attendees will not only have a firm grasp on where the collision industry is headed, but also the role each of us plays in its future and how much we can collectively accomplish by eliminating barriers and joining together,” said Anderson. “I am humbled by the opportunity to speak at this year’s general session and look forward to empowering NACE attendees with this message.”

Information regarding the Opening General Session/Mechanical Industry Forum will be released soon.


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