Auto Service World
News   January 5, 2011   by CARS Magazine

Magnum Oil to become Shell Lubricants Alliance Distributor for Manitoba

Magnum Oil, an independent distributor of lubricants and heavy duty products, has signed a multi-year agreement to distribute Shell Canada Products and Pennzoil-Quaker State Canada products in the Province of Manitoba under the companies'...


Magnum Oil, an independent distributor of lubricants and heavy duty products, has signed a multi-year agreement to distribute Shell Canada Products and Pennzoil-Quaker State Canada products in the Province of Manitoba under the companies’ Alliance Distributor program. Per the new agreement, Magnum Oil (“Magnum”) will offer the companies’ branded automotive, transport, aviation and industrial lubricants, including those sold under the Shell Rotella, Pennzoil and Quaker State brands.

Privately held Magnum Oil was founded in 1995 as a sales, warehousing and distribution organization for automotive and heavy-duty lubricants. Since then, Magnum’s customer base has expanded to include rural school bus divisions, City of Winnipeg Schools, Provincial Air

Services and Manitoba Hydro Job sites, as well as municipalities, transit authorities, industrial organizations, local garages, trucking companies, and all forms of manufacturing industries. As a Shell Lubricants Alliance Distributor, the firm will provide an excellent standard of service to our existing and new customer base. We will supply on-going training to our Sales Agents so that they may provide knowledgeable information on all products, and new and improved products and to assist them on any additional information that they may need. Magnum is headquartered in Winnipeg, Manitoba.