How to build a strong aftermarket culture in your business

A strong organizational culture isn’t built overnight. It requires constant attention, honest communication and a commitment to supporting team members through both challenges and opportunities, aftermarket executives told a recent conference.

Culture isn’t a buzzword, it’s key to success, attendees of the recent MEMA Aftermarket Suppliers Vision Conference in Chicago heard from the panel of leaders.

“To me, culture is simply how you get things done,” explained Houman Kashanipour, CEO of Alliant Power. He outlined four key principles that guide his company: Building relationships, focusing on growth, having a clear plan and providing real feedback.

“To be clear is to be kind,” Kashanipour emphasized, echoing a principle he said is displayed prominently on his company’s wall.

Stefan Feder from Continental stressed the importance of authenticity. “If you’re hiding away information, your team will talk among themselves and you’re not part of the conversation,” he said.

The key is to be open, even when the news isn’t perfect. Kelly Sadler from Sensata Technologies highlighted the importance of creating space for constructive feedback.

“Fostering the right communication, holding each other accountable and then turning around and acting on that” is crucial to building a strong team culture,” she explained.

The leaders warned against the dangers of assumptions and information gaps.

“Usually they’ll fill the void with a negative thought process,” Sadler noted, underscoring the importance of transparent communication.

What makes a great company culture in the aftermarket?

“If you’re not your true self, you will probably not be happy at your job,” Feder said.

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