Auto Service World

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Service Advisor and Selling

Jobber_News   Feature Jobbers & WDsService Advisor and Selling

Off the Shelf: Keep them coming back
November 16, 2020 by Allan Janssen

  By Susan Hitchon There’s no question that loyal clients are highly coveted in any industry. Under stable or normal market conditions, almost any business owner would agree that client loyalty needs to be at the top of the priority

CARS_Magazine   Feature Service Advisor and Selling

Five deadly sins at the service counter
November 9, 2020 by Allan Janssen

By Allan Janssen There are plenty of ways to lose money in a repair shop. Avoiding the pitfalls in the bays, the manager’s office and at the front counter is what defines success in this business. When it comes to

Auto Service World  Cars Magazine  Jobber News   News Business ManagementService Advisor and Selling

Off the shelf: How to keep them coming back
October 29, 2020 by Allan Janssen

How to create real loyalty with your ASP clients.

Auto Service World  Cars Magazine  Jobber News   News Lead StoryService Advisor and Selling

Five deadly sins at the service counter
October 27, 2020 by Allan Janssen

Some of the most common ways service advisors sabotage their own performance.

CARS_Magazine   Feature Business ManagementService Advisor and Selling

Straw poll: What I learned during Covid
September 22, 2020 by Allan Janssen

    By Peter Bulmer We conducted a straw poll recently to find out what lessons people are taking away from the extraordinary circumstances we’re all facing this year.   I’ve learned…   …to maintain a wide array of services

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Castrol launches pails and racks to aid shop inventory management
September 21, 2020 by Allan Janssen

As motor oil grades and specifications develop and vehicle technology evolves, auto repair shops must have several different grades of oil on hand where only a couple would have sufficed in the past. With this in mind, and combined with the

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Dana aftermarket site adds videos, literature
September 21, 2020 by Allan Janssen

Dana Aftermarket has developed a series of instructional videos to help automotive professionals get the most out of its industry-leading e-commerce platform. The site also features an extensive literature library that provides in-depth product attribute information. “For those new to

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New study offers tips for attracting tomorrow’s buyers
September 15, 2020 by Allan Janssen

Attracting young shoppers is one of the keys to modern retailing.

CARS_Magazine   Feature Service Advisor and Selling

New study offers tips for attracting tomorrow’s buyers
September 14, 2020 by Allan Janssen

Automotive retailers that are not tied to dealerships have a built-in advantage when it comes to attracting younger customers. Repeated surveys have shown that millennials – those born between 1981 and 2000 – are less suspicious of smaller shops than

Auto Service World  Cars Magazine  Jobber News   News Auto Repair & ServiceLead StoryService Advisor and Selling

Wakefield launches ‘Genius’ tool to help manage oil inventory
September 10, 2020 by Allan Janssen

Wakefield Canada, makers and marketers of Castrol-branded products, has launched an exclusive tool to help repair shops manage their inventory of motor oil based on the specific vehicles in their local trading area. “Oil Genius” recommends the best products for

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Is the next ‘word-of-mouth’ video testimonials?
September 10, 2020 by Allan Janssen

You-Tubers and Instagrammers can make a living reviewing products and services. Their channels have become marketing alternatives for manufacturers who want to introduce a new product to a niche group. As an example of how these e-spokespeople can influence the

Auto Service World  Cars Magazine  Jobber News   News Jobbers & WDsLead StoryService Advisor and Selling

The Gamification of Sales
August 20, 2020 by Allan Janssen

There are ways to use the principles of games to motivate your staff and customers… but use these strategies carefully!