Auto Service World
News   August 10, 2018   by Adam Malik

Selinger joins APC

Aftermarket veteran Ken Selinger has joined APC Automotive Technologies as vice president of product management for Centric Parts.

He will be responsible for all market research, competitive analysis and pricing, new part introduction, cataloging, and product lifecycle management for Centric Parts and its Qualis Automotive division, the company said in an announcement.

“Ken Selinger is an automotive and friction industry expert with a fantastic track record in the brake business and will make a great impact across our entire product portfolio,” said Greg Woo, Centric Parts president. “In his career, Ken has established himself as an innovator in the brake business with many industry-first accomplishments.”

“This is an exceptional organization with an award-winning portfolio of braking system brands and products,” said Selinger, who spent the last 19 years at Akebono Brake Corporation.

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