Auto Service World
News   October 15, 2015   by CARS Magazine

Remington Industries names new executive vice president of sales and marketing

Remington_Lisa_Moses_LargeCMYKRemington Industries has named Lisa Moses as the executive vice president of sales and marketing.

Moses will continue to report to Tom Norwell, president of Remington Industries, with responsibility for managing the strategic sales and marketing direction of the company.

“Remington Industries is a marketing driven sales organization supported by global manufacturing. We are committed to growing the market share for our retail partners,” said Moses. “By combining our sales and marketing teams and working more closely with Corey Shick, our vice president of sales, I am confident that we will accomplish that market share growth.”

Moses has over 25 years of experience in the automotive aftermarket with Remington including key roles in sales and marketing. She has a broad range of retail experience encompassing analytics, strategic planning, consumer research, creative development, sales promotion and visual merchandising. She has worked closely with Remington’s major retail accounts serving in a category advisory role for several of the major retailers.

In her previous role as the vice president of marketing for Remington, Moses has been responsible for directing all marketing aspects of the company. Her key responsibilities have included the marketing strategy for corporate branding, product and licensed brand positioning; product design and development and the design, development and implementation of consumer research, and managing all merchandising, promotional and marketing materials.

Print this page


Have your say:

Your email address will not be published. Required fields are marked *