Auto Service World
News   February 7, 2017   by Adam Malik

Pentosin shows off latest packaging


Pentosin Technical Fluids announced new packaging to be featured on its series of products.

Pentosin’s anti-freeze, brake fluid, hydraulic fluid, motor oil and transmission fluid product lines will feature the new packaging, created in order “to create line uniformity, facilitate easy application identification, and stand out against competitive brands,” its parent company CRP Automotive said in a news release. The company “focused on creating easy readability, message clarity, and visual appeal, while maintaining strong branding to help customers find the right product for their needs.”

The design gives the products a consistent look but is distinguishable “between product categories for easy recognition,” the company said.

The Pentosin Transmission Fluids program features easy look up on CRP’s online application catalog, which can be accessed through the CRP Automotive Pentosin brand website, www.pentosin.net, or ShowMeTheParts, www.showmetheparts.com/crp.


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