Auto Service World
News   April 30, 2007   by Auto Service World

Tenneco Launches Summer Trade Promotion


Tenneco has launched its summer Expert Plus service provider promotion with a Summer Sizzler! theme.
From May 1 through June 30, 2007, the Monroe and Walker/DynoMax “Summer Sizzler!” promotions offer Expert Plus members the opportunity to earn a variety of valuable summer premiums. Expert Plus is an incentive, training and marketing program that drives profits and business for service dealers. It is offered exclusively through Tenneco’s automotive undercar brands and product lines. Membership for 2007 costs Canadian shops $79.99 per business location.
Through the program, automotive service shops installing Tenneco’s ride control and exhaust brands, including Monroe shocks and struts, Walker exhaust, and DynoMax performance exhaust, can earn fun premiums during May and June.
“The “Summer Sizzler!” is an exciting incentive to sell and install some of the industry’s best ride control and exhaust components,” said Sheryl Bomia, North American Aftermarket programs manager, Tenneco. “Not only are you delivering premium products to your customers, but you’re also adding to your summer gear.”
The Monroe “Summer Sizzler!” promotion rewards members for selling qualifying Monroe Reflex or Monroe Sensa-Trac shocks and struts, Monroe Quick-Struts or Monroe Gas-Magnum shocks. The Walker/DynoMax “Summer Sizzler!” program awards premiums to members for selling qualifying Walker Quiet-Flow3 muffler systems, Walker SoundFX muffler systems and DynoMax cat-back systems.
The promotion’s rewards span several levels: sell 10 pairs of qualifying Monroe products or five qualifying Walker/DynoMax systems, earn the choice of a Bubba Keg cooler, Champion baseball jersey and cap, Crosswind mini-stripe polo or Wilson soccer ball; sell 15 pairs of qualifying Monroe or 10 qualifying Walker/DynoMax systems, earn choice of Coleman Road Trip Party Grill, Ogio crunch duffle bag, Eagle Claw open-cast rod and reel kit or Sport Tek windshirt; and sell 20 pairs of qualifying Monroe products or 15 qualifying Walker/DynoMax systems, earn choice of Dremel cordless kit, Tour Edge driver, Coleman party platform or Leeds Northwest golf bag cover.
Scorecards must be postmarked by July 14, 2007, to qualify.
For more information about the Monroe shocks and struts, Walker exhaust and DynoMax performance exhaust “Summer Sizzler!” promotions, contact your Tenneco supplier or log on to www.expert-plus.com.


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