Auto Service World
News   October 19, 2004   by Auto Service World

SmarTire Signs Product Distribution Agreement with Redmer Industries


SmarTire Systems Inc. has announced that Redmer Industries has become a distributor of SmarTire’s innovative tire pressure monitoring systems (TPMS) in the US. Redmer
Industries is a privately held company based in Charlotte, Michigan with an extensive background in electronic parts sales and supply chain management to original equipment manufacturers (OEM) and to the aftermarket. In addition,
Redmer actively supplies wheel and tire components to the heavy truck, recreational and specialty vehicle markets. Under the terms of the agreement, Redmer will undertake sales, marketing and business development initiatives in the automotive, trucking and recreational vehicle markets in the US. Redmer will also establish a dealer network in its territory to sell and service SmarTire products.
Robert Rudman, President and CEO of SmarTire Systems Inc., said, “Redmer Industries has built a solid business and reputation in supplying innovative products to the automotive, trucking and recreational vehicle markets. The
company has long established relationships in these key markets and we are looking forward to leveraging Redmer’s experience and success to speed market entry and product acceptance. Their expertise in supply chain management will
also be invaluable as we become more involved in the OEM market.”


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