Auto Service World
News   November 3, 2004   by Auto Service World

SEMA Events and Seminars Wednesday November 3

The following is an edited list of seminars and events being held at the Las Vegas Convention Center in conjunction with the Specialty Equipment Market Association Show.
Wednesday, November 3
8:30 AM – 10:00 AM Developing a Working Relationship with the Media
Speakers: Angela Jurson, Donna Fontana
8:30 AM – 10:00 AM Pay-Per-Click
Speaker: John Simonson

8:30 AM – 10:00 AM US-European Roundtable
Speaker: Linda Spencer

8:30 AM – 10:00 AM What to do When There is Too Much Inventory and Too Little Cash
10:15 AM – 11:45 AM Branding Your Business
Speakers: Angela Jurson, Donna Fontana

10:15 AM – 11:45 AM Creating a Sales Floor That Excites Customers
Speaker: Tom Shay
10:15 AM – 11:45 AM Did You Hear Everything Your Customer Didn’t Say?
Speaker: Linda Talley
10:15 AM – 11:45 AM Management Magic: How to Get People to Produce
Speaker: Dr. Kerry Johnson
2:00 PM – 3:30 PM Developing a Wheel Torque Program
Speaker: Kevin Rohlwing

2:00 PM – 3:30 PM Does Your Website Have Poor Rankings?
Speaker: John Simonson

2:00 PM – 3:30 PM How to Understand the 4 Generations That are Working Together in the Workforce Today
Speakers: Ange Rakov, Michele Wierschem
2:00 PM – 3:30 PM Mergers, Acquisitions & Leveraged Buyouts: How to Buy, Sell or Value an Aftermarket Business
Speaker: Dan Smith
2:00 PM – 3:30 PM Surviving & Thriving in a World of Knock-offs
Speakers: Matt Stavish, Matthew Johnston
2:00 PM – 3:30 PM Tires at Two: How to Unlock the $70 Billion Treasure Chest
Speaker: Chris L. “Chubby” Frederick
2:00 PM – 3:30 PM Tires at Two: Successful Tire Dealers Share Their Secrets

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