Auto Service World
News   November 15, 2013   by Auto Service World

SEMA 2013 Ed Sessions Offer Crucial Knowledge

As the 2013 SEMA Show heads into its final day, smart SEMA members continue to take advantage of a full schedule of seminars and events that provide an unparalleled opportunity to learn first-hand what trends will affect their business. More than 50 free education courses and several “Pay-to-Attend” educational events organized by the SEMA Education Institute (SEI) and held at the Las Vegas Convention Center cover everything from online marketing to customer service, management, industry trends and more.

Led by top industry experts, these courses are designed to give members practical tools that can be implemented immediately. “The SEMA Education Institute helps our members’ businesses succeed and prosper,” says Tom Myroniak, VP Marketing and Member Services. “Attending any one of the programs offered at the SEMA Show can open up an entirely new set of opportunities for them to increase sales and grow profits.”

The SEI encompasses all of SEMA’s educational efforts. SEI’s mission is to provide the automotive aftermarket with outstanding professional development and training resources. Additionally, SEI is committed to fostering the industry’s next generation of leaders and innovators. SEI exists to help businesses in the specialty equipment aftermarket succeed. More information and a calendar of events is available at<>.

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