Auto Service World
News   December 14, 2010   by Auto Service World

Openlane Reaches Milestone for Canadian Sales

Openlane, Inc., an online company for automotive dealers to buy and sell wholesale vehicles, has announced that it has sold more than 100,000 vehicles online in Canada.
The company reports significant growth and momentum in its Canadian operations throughout 2010. The growth has been driven by vehicles consigned to Openlane this year as well as continued dealer adoption of the Openlane online wholesale auto auction.
“Openlane’s growth throughout Canada in 2010 has been tremendous, and our sales milestone of 100,000 vehicles sold in Canada this year shows the continued enthusiasm that Canadian remarketers and dealers have for the online process and the convenience and efficiency that it provides them for running their used vehicle operations,” said Peter Kelly, president and CFO, Openlane. “We greatly appreciate the trust that our customers put in us each and every day. Our aim is to bring innovation and new value to the remarketing process, and with the launch of both the Ideal Canada program and the upgraded site this year, dealers and consignors across Canada now benefit from a better way to sell used inventory while maximizing returns for the their businesses.”
Openlane has been providing dealers with online inventory and a full set of end-to-end, value-added services for more than 10 years. The company launched a number of major initiatives in the Canadian market during 2010 to help dealers buy and sell wholesale used vehicles in a more efficient and timely manner, including the launch of its Canadian-branded site,, and the launch of its Ideal program.
The site provides dealers with an easy-to-read interface and includes a redesign of the site’s Vehicle Detail, Search, and Bid/Buy Confirm pages, and an enhanced, one-screen version of the site’s web-listing page to make the vehicle listing process faster and easier. The Ideal program provides independent and franchise dealers, fleet leasing companies, daily rental operators and other sellers across Canada the ability to market and sell their vehicles to a nationwide network of dealers.
To further commemorate this milestone, Openlane will give special recognition to Mark Durant from Kingston Volkswagen for being the lucky Canadian dealer to purchase the 100,000th vehicle. Kingston Volkswagen will be awarded a $1,000 cheque and a commemorative plaque for the vehicle purchased.
For more information about Openlane’s Canadian programs, please call 866-966-5263 or visit:

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