Auto Service World
News   March 16, 2012   by Auto Service World

New Bosch Beam Wiper Line Targets Entry Level Market

Bosch has introduced a new product – Clear Advantage – to its line-up of beam wiper blades that currently includes the ultra premium Bosch Icon as well as Bosch Evolution.

“Clear Advantage is our entry level beam blade product,” said Makoto Takatsuka, senior product manager, Wiping Systems, for Bosch. “With this product, Bosch now offers a beam blade in every performance segment, providing customers the quality and performance they expect from the Bosch brand,” he said.

Bosch Clear Advantage beam wiper blades feature a precision-tensioned mono-steel spring that distributes uniform pressure along the entire length of the blade to ensure a consistent, smooth and clean wipe.

The aerodynamic symmetrical wind spoiler creates a downward force enabling the blade to hug the windshield even at high speeds. Clear Advantage’s graphite-treated wiping edge reduces friction and noise while a pre-mounted multi-adapter makes installation quick and easy.

Clear Advantage launched 12 SKUs on December 1, 2011, and three additional SKUs on January 1, 2012. These include blades between 13 and 28 inches in length for popular domestic, Asian and European vehicles. Clear Advantage is available in the United States, Canada, and Mexico.

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