Auto Service World
News   November 11, 2013   by Auto Service World

New Drives Consumer Engagement Through Streamlined Interface, Exclusive Tie-ins To NHL

ANCO Wipers has introduced an enhanced website – – that helps drive consumer engagement through streamlined access to product and purchasing information as well as a variety of interactive activities linked to the brand’s exclusive status as the official wiper blade of the National Hockey League.

Consumers can use the new site to quickly determine which of the latest ANCO wiper designs best matches their driving needs, and then look up the corresponding part number for their vehicle. Product highlight also include helpful, short videos describing key features and benefits. Detailed installation instructions for each blade design are available to help ensure increased customer convenience and satisfaction. Visitors can also click on links to the brand’s Facebook ( and YouTube ( pages and Twitter feed ( to keep up on promotions and the latest news related to the ANCO brand.