Auto Service World
News   February 24, 2004   by Auto Service World

Industry Event Tackles Counterfeit Parts Problem


On April 5, the Motor Equipment Manufacturers Association will be presenting an event designed to provide real working models for combatting the multi-billion dollar impact of counterfeit parts on the automotive aftermarket.
Scheduled for the Hyatt Regency, Dearborn, Mich., this one-day seminar follows up MEMA’s first counterfeiting seminar on Oct. 1, 2003, which defined the problem.
The April 5 seminar presented by MEMA and its market segment associations: AASA, HDMA and OESA will examine best practices
against counterfeiting, diversion and IPR violations and increase dialogue among suppliers to address the issue.
Speakers will include: Tony Bol, manager of investigations, General Motors Corp.; Richard Halverson, enforcement program and International Counterfeiting Enforcement (ICE) international affairs, Department of [U.S.] Homeland Security; and Lisa Fortunato, 3M Corp.
Topics slated for discussion are: best practices: what other industries are doing; how the government can help; return on investment model; justifying the cost to fight these challenges; and more.
The seminar will include two breakout sessions, so participants will be to learn more about defending yourself against IPR violations, stopping diversion, and dealing with China.


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