Auto Service World
News   December 4, 2011   by Auto Service World

Dorman Launches Visual Product Search for DIY Product Line

Dorman Products, Inc. has launched a Visual Product Search website dedicated to its Help! product line.
The line is focused on light to medium Do-It-Yourself repair parts. Now, with the click of a button, at, the complete product line can be viewed.
The website can be accessed at or directly at
Quicker and easier than a paper catalogue, the website allows consumers and the trade to search either by location on the vehicle or by application. Designed to replicate the experience of browsing the aisles in a retail environment, the website allows visitors to match the part in hand, to the part you need to replace.
Consumers can a print a parts list that can be taken to your local parts store ensuring that the right part is ordered.

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