Beck/Arnley announced today that it has restructured its sales department in an effort to better serve the needs of its current and expanding customer base. “Our customer base includes supply chain partners whose businesses fall into three distinct market segments; traditional WD, retail and import specialist WD,” said Max Dull, Beck/Arnley president and CEO. “We are announcing the launch of a new segmented sales force structure that will allow us to greatly enhance our sales support by focusing on the unique needs of each of these segments. The changes in our sales structure will drive exciting new custom tailored marketing support programs for our supply chain partners.” Among the changes, Vince McMahon has been named Beck/Arnley’s vice president and general manager. In addition to his responsibilities for daily operations, McMahon will now oversee all of the activities of the company’s sales force. John Murphy has been promoted to vice president of sales for the traditional WD market in the Eastern U.S. Vince Tramontano will remain vice president of sales for the traditional WD market in the Western U.S. and Jerry Stevens remains vice president of sales for Canada. Doug LeBoeuf will transition into the position of vice president of sales administration, where he will focus his efforts supporting the retail supply chain partners and managing administration of all head-office program group activities. In addition, LeBoeuf will oversee the efforts of Pat Moran in the newly formed role of national import specialist sales manager. Robin Kasten has been promoted to the newly formed position of inside sales manager, where she will focus her efforts on Beck/Arnley’s smaller accounts in their early stages of growth. Headquartered near Nashville, Tennessee, Beck/Arnley distributes parts to resellers through its MDC in Smyrna, Tennessee and satellite customer care centers strategically located around the U.S. and Canada.