#aftermarket – Champion Brands, LLC has announced the addition of “Paladin Motor Oils”, a globally -targeted export chemical and lubricant product line.
“The word Paladin is often defined as a leader and champion of causes”, stated Karl Dedolph, director of international sales. “We are excited about this new addition to the Champion family, a leader in top-tier motor oils. This export-specific brand will utilize a knight’s helmet from preceding marketing strategies that Champion used in the 1960s for its logo, and also incorporate the popular racing flag background found on our current Champion branded products.”
The first product group for Paladin Motor Oils will be Champion’s award-winning SynGold line of full synthetic motor oils. These lubricants will be blended and packaged in Clinton, Missouri to meet today’s specifications from API, ILSAC or ACEA.
Paladin SynGold full synthetic motor oils are uniquely designed to help provide outstanding levels of fuel economy performance, cleaning power and engine protection, even during extended oil change intervals. SynGold is proven to significantly reduce wear and viscosity breakdown because of its advancements in oil technology.
Paladin’s SynGold premium mixture of synthetic base fluids and performance additives outperform all previous engine oils for durability and protection from wear and viscosity breakdown. Paladin’s SynGold wide range of viscosity grades fit all types of modern vehicles, including high-performance turbo-charged, supercharged gasoline multi-valve fuel injected engines found in passenger cars, SUVs, light vans and trucks.