Buyers Products Company has announced the appointment of Peter C. Parker as marketing manager. In his role, Parker is responsible for establishing and executing the company’s corporate messaging, branding and marketing strategy.
“We are excited to welcome Peter to our management team and look forward to his contributions as we expand our marketing efforts and leverage various innovative media platforms and networks that will enhance our business objectives,” said Mark Saltzman, president of Buyers Products Company.
“I am excited to contribute to such a forward-focused organization,” Parker commented. “There is significant opportunity to expand upon the current brand of Buyers Products by creating incremental value through a variety of marketing and messaging initiatives.”
Prior to joining Buyers Products, Parker served as director of marketing for The Malish Corporation, a Willoughby-based industrial manufacturer, and as global marketing director for TT Electronics.