Auto Service World
News   November 2, 2010   by Auto Service World

AAIW Daily: SEMA Educational Sessions for November 3

There are, quite simply, far too many sessions on far too many topics to include a comprehensive listing here.
However, we went through those that are available and selected an extensive list of sessions that will are sure will prove valuable to those who are specifically focused on the performance and accessories business as well as those who operate with traditional businesses with a performance sideline, and those who do none at all, but just want to learn.
A comprehensive listing and planning calendar is available at

All sessions are held at the locations specified.
Note: LVH is the Las Vegas Hilton, LVCC is the Las Vegas Convention Center.

Wednesday, November 3 2010
Performance Oil: Modern Motor Oils and the Aftermarket 8:30 AM 9:30 AM LVCC, N261
Driving Connected: Integrating Automotive and Consumer Electronics 9:00 AM 12:00 PM LVCC, N262
The Science of Shopping 9:30 AM 10:30 AM LVCC, N254
The Art of Negotiating 9:30 AM 10:30 AM LVCC, N255
Internet Sales Roundtable: Capturing the Virtual Customer 9:30 AM 10:30 AM LVH, Pavilion 2 & 3
Future Aftermarket Trends & How to Profit 9:30 AM 10:30 PM LVCC, N259
Strong Selling in a Weak Economy 2:00 PM 3:00 PM LVCC, S232
Converting Callers to Customers- Four Principles Required to Close the Sale 4:00 PM 5:00 PM LVCC, S232


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