The Automotive Aftermarket Industry Association (AAIA) has released its most popular online publications, the Digital Aftermarket Factbook 2012 and the Digital Aftermarket Factbook & Lang Annual 2012. Both of these market intelligence resource publications this year contain a variety of new and enhanced market research data. New value-added content in this year’s edition include: U.S. Economic Overview by Dr. Timothy Nash, Northwood University; Extended Industry Forecast through 2014 by IHS Global Insight; Enhanced Mergers and Acquisitions section by BB&T Capital Markets; Retail Distribution Summary by Advanstar Communications; New “State of the Industry” review from Babcox Media, Inc.; and Enhanced Registrations and Usage section from Polk. “As we strive to exceed our members’ needs, we continue to evolve this valued resource through new and enhanced features,” said Kathleen Schmatz, AAIA president and CEO. “In addition to the new research material, readers can immediately access valuable resources and websitesthrough live embedded hyperlinks. They can also download Excel-based files, charts, tables and graphsthat can be easily copied and re-used in presentations and reports.” The online format allows readers to turn pages with the click of the mouse, locate data with the comprehensive “word search” feature and print a copy of the entire publication.
The Digital Aftermarket Factbook contains: Key economic indicators. Channel Forecast Model. Financial profiles, acquisition and merger activities. DIY consumer and vehicle demographics. Replacement rates for motor vehicle parts and jobs. Purchases and installation of aftermarket accessories. Sales of automotive chemicals and fluids. Information on key aftermarket segments. U.S. motor vehicle registrations, operating costs and miles traveled. State summary statistics. Global economic and automotive data including vehicle registrations by country. Information on the Canadian, Chinese and Mexican aftermarkets. The Lang Annual section contains: Sales volume analysis of 80 key products. Service market product volume by major type of service outlet. DIY product volume by major type of retail outlet. Number of jobbers in the U.S. and by geographic area. Distribution analysis by five major channels. Changes in vehicle mix. Bay population by major service outlet groups. – Analysis of growth by major aftermarket segment. – Service market. – DIY market. – Domestic vehicle market. – Foreign vehicle market. – Distribution channels. – Vehicle type. Forecasts of key aftermarket trends, including: – Domestic and Foreign Share of Light Vehicles. – Average Age of Foreign and Domestic Light Vehicles. AAIA members receive a complimentary copy of the Digital Aftermarket Factbook 2012 as a member benefit, with three guest passes included. While additional copies may be purchased for $200, the non-member price is $500. The Digital Aftermarket Factbook & Lang Annual 2012 is available for $650 to AAIA members and $1,300 for non-members. To order any of these digital publications, contact member services at 301-654-6664 or visit www.aftermarket.org and click “Market Intelligence,” then click on the link for a full listing of market research products.