Two new industry data analytics solutions for automotive aftermarket manufacturers and distributors have been launched by Epicor.
Epicor MarketPACE analytics are designed to help users identify promising new product opportunities and optimize pricing and revenue generation. It can work for any size of business and be used together with other existing aftermarket industry data pools.
The first version includes a new, broad-scale market demand tracking and planning app to help manufacturers and distributors easily model demand for just about any part on a localized basis. The app features a user-friendly “pin-drop” interface that generates a normalized index of demand within a specified geographic region.
“This powerful, user-friendly new app helps users improve market planning and sales performance by tracking daily point-of-sale activity by part number on a localized basis,” said Rod Bayless, senior director, industry data analytics at Epicor Software. “The app also provides detailed market intelligence necessary to dramatically enhance planning at a category level.”
The second new MarketPACE app introduces the power of pricing science to the replacement parts industry. The tool, compatible with most existing, industry-specific data pools, enables users to determine price elasticity on a part number basis between distributors/jobbers and professional service providers. It is designed to extend users’ existing data analytics capabilities to one of the most dynamic and least understood business practices.
“Our MarketPACE solutions represent a significant investment in helping our customers transform product planning and sales processes,” said Scott Thompson, senior vice president, automotive and business services, Epicor Software.
Epicor will offer free demonstrations of the MarketPACE apps and other solutions for the aftermarket in its exhibit (2238) at the AAPEX, which runs Oct. 30 to Nov. 1, 2018.