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Market Research & Statistics

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Canadians’ Automotive Wish List Mixes Practical With Aspirational
December 21, 2016 by Steve Pawlett

  AutoTRADER.ca’s 2016 search data reveals that while many Canadian car shoppers were on the hunt for practical people movers this year, others were looking for something to get their pulse racing. Featuring hundreds of thousands of vehicles for sale, Canada’s…

     News Market Research & StatisticsVehicle Technology

Automatic Emergency Braking Popular With Consumers
December 15, 2016 by Steve Pawlett

Within the next six years, 99% of all new vehicles sold in the United States are to be equipped with automatic emergency braking (AEB), a technology for automobiles that senses and prevents an imminent collision with another vehicle, person or…

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Prime Minister urged to address asbestos issue
December 12, 2016 by Camille Casse

Although the federal government has pledged to ban asbestos throughout Canada, no announcement has yet been made, and no timeline for a decision has been set for when this might happen.

   News Market Research & Statistics

DesRosiers releases Canadian sales report for November
December 5, 2016 by CARS Magazine

For those claiming that 2016 had run out of steam, November 2016 light vehicle sales showed a different picture all together as sales increased 10.4 percent year-over-year. A total of 160,573 new light vehicles were purchased in November, a 15,104…

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J.D. Power 2016 New Autoshopper Study: Social media usage during new-vehicle shopping increases
November 28, 2016 by CARS Magazine

The just-published J.D. Power 2016 New Autoshopper Study finds that consumers who use the internet during their new-vehicle shopping process are increasingly turning to social media websites as a source of information. Among automotive internet shoppers, 22% use a social…

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BCAA study shows B.C. motorists do little to prepare for winter driving conditions
November 24, 2016 by CARS Magazine

BC motorists admit to being Canada’s worst winter drivers but many doing little to prepare – new BCAA survey

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Improving usability is critical for aftermarket navigation systems
November 8, 2016 by Steve Pawlett

Improving aftermarket navigation system usability is critical to customer satisfaction and owner loyalty, according to the J.D. Power 2016 Japan Navigation Systems Customer Satisfaction Index Study. Now in its 10th year, the study measures customer satisfaction with aftermarket in-dash vehicle…

   News Market Research & StatisticsVehicle Technology

New Mirroring Technology to Make Your Car Work like Your Smartphone is Step in Right Direction
October 21, 2016 by Steve Pawlett

  Owners want their vehicle technology to interact with and “mirror” their smartphone, and those desires are closer to reality than ever, according to the recently released J.D. Power 2016 Smartphone Automotive Mirroring (SAM) Report. Owners have long expressed the…

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More Consumers Turning To Professionals For Repairs
October 19, 2016 by Steve Pawlett

    Compared to last year, the majority of automotive do-it-for-me (DIFM) consumers have shifted more of their vehicle maintenance and repairs to a professional, according to global information company The NPD Group’s Do-It-For-Me Consumer Report 2016. Convenience is the…

   News Market Research & StatisticsSupplier News & Announcements

UBC And Kal Tire Announce Research Partnership
October 17, 2016 by Steve Pawlett

    Kal Tire’s Mining Tire Group and the University of British Columbia have formed a research partnership that will allow the two organizations to collaborate in developing technology and innovative solutions for the mining tire industry. In the recently-signed…

     News Market Research & Statistics

Over two thirds of drivers concerned about night driving
October 17, 2016 by Steve Pawlett

A new survey released from Sylvania Automotive Lighting, found that more than two thirds (70%) of drivers are increasingly concerned about driving at night. Conducted online in June 2016 by KRC Research on behalf of Sylvania Automotive Lighting, the findings indicate…

   News Market Research & Statistics

Study Shows Knowledge Gap With In-Car Technology
October 17, 2016 by Steve Pawlett

  Hyundai and BMW customers are the most satisfied with their in-vehicle technology, but those brands and others still need to work on educating drivers about what their cars can do, according to a new survey by the market research…