Auto Service World
News   June 3, 2009   by CARS Magazine

WIX Filters Adds 87 New Product Numbers in Q1 2009 – Foreign Nameplate Filters Biggest Emphasis in Line Expansion


WIX Filters made available to its customers 87 new product numbers in the first quarter of 2009 across light duty, heavy duty and industrial applications. Filters for foreign nameplate applications led the list, with more than 35 new air, oil, cabin air and fuel filter product numbers for Mazda, Honda, Hyundai, BMW, Porsche, Audi, and Volkswagen, among other brands.
“In the first quarter of 2009 our ongoing line expansion placed an emphasis on new filters for foreign nameplate brands and our new WIX / NoToil Filters for motocross and ATV applications,” said Patrick Enniss, product development manager for WIX Filters, which is celebrating its 70th Anniversary in 2009. “Our engineers and product development department strive every day to provide our customers with the best possible filtration options for vehicles and machinery in every sector, which leads to the creation of more than six new WIX Filters’ product numbers each week.”
 

The new filters in the first quarter of 2009 include air, cabin air, fuel, hydraulic and transmission filters covering applications from John Deere Tractors and Cummins Engines to Mini Coopers and the new Hyundai Genesis.
WIX Filters is constantly adding new part numbers to their online catalogue. Customers can find filters for their vehicle by using the filter look-up tool at www.wixfilters.com.
 

Since 1939, Wix® Filters has been an innovator in filtration products. WIX designs, manufactures and distributes products for automotive, diesel, agricultural, industrial and specialty filter markets. Its product line includes oil, air, cabin interior, fuel, coolant, transmission and hydraulic filters for automobiles, trucks and off-road equipment. WIX, a member of the Affinia family of brands, is the number one filter in NASCAR and an exclusive NASCAR Performance Product. Its NASCAR relationship also includes the WIX Filters Lap Leader Award, which recognizes the drivers leading the most laps in each race. For more information, visit www.wixfilters.com.
 


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