Auto Service World
News   May 4, 2010   by CARS Magazine


Ashland Consumer Markets (Valvoline) and The Lubrizol Corporation (NYSE:LZ) have been named the 2010 winners of the SAE Environmental Excellence in Transportation (E2T) Award for their partnership in demonstrating the environmental benefits of Valvoline motor oils with Lubrizol HyperZDP System. Winners were announced on Tuesday, April 13, at the Society of Automotive Engineers (SAE) World Congress held in Detroit, MI.

This award marks the culmination of three years of technical collaboration between Lubrizol and Valvoline to demonstrate the benefits of Valvoline passenger car motor oil on emissions performance over the life of the vehicle. Rigorous laboratory and field testing, extensive statistical analysis and life cycle analysis were used to confirm that Valvoline motor oils with HyperZDP System offer consumers the dual benefit of extended catalyst life and reduced tailpipe emissions.

The E2T award, established in 2000, recognizes an individual or groups of individuals who through their ingenuity and dedication make significant innovations in reducing the environmental impact caused by the transportation industry. The key criteria for recognition are innovation, originality, demonstrated significant favorable impact on the environment and improvement over any existing technologies, methods and public acceptance. To be eligible for the award, the nomination must meet category criteria and demonstrate innovative achievement, favorable environmental impact, widespread applicability and no transfer of environmental burdens.

Sam Mitchell, president, Ashland Consumer Markets (Valvoline), stated, “This award signifies an important achievement and third-party endorsement for both Lubrizol and Valvoline. It is a great example of how we work with our strategic partners to develop products that continually reduce our environmental impact. Now, drivers using Valvoline motor oil have the peace-of-mind that our motor oils not only extend catalyst life but also help reduce harmful emissions.”

“We are honored to have received this award along with Valvoline, an important customer and valued partner,” added Dan Sheets, president, Lubrizol Additives. “It is rewarding to have our technology recognized for its contributions in reducing environmental impact.” 

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