Auto Service World
News   January 10, 2013   by CARS Magazine

Tenneco launches new loyalty program

Offering increased rewards, benefits, point-of-sale materials through comprehensive 2013 Expert Plus program.

Tenneco has announced a comprehensive 2013 Expert Plus dealer loyalty program, including increased consumer offers and trade rewards, new point-of-sale merchandising and a full calendar of exclusive promotions that will help continuously drive new ride and emissions control sales to its members.

The Expert Plus program, created to help automotive service businesses increase their share of the undercar service market, offers consumer promotions, members-only sales incentives, attractive point-of-sale merchandising, consumer education materials, technician training rewards and many other benefits. The enrollment fee for the annual program is $99.

“Our 2013 Expert Plus program delivers the perfect combination of sales, training and merchandising tools, making it easy for our trade partners to sell premium products and increase their ride and emissions control sales and profits,” said Sheryl Bomia, North American aftermarket programs manager, Tenneco.

The 2013 Expert Plus membership package features the Expert Plus “Preferred Customer” rebate book: a unique rebate coupon book that allows service professionals to extend promotional offers on Tenneco products outside of the standard promotional periods. During 2013, the mail-in rebates include valuable offers for premium ride and emissions control products.

The Expert Plus merchandising package also includes an attractive, eye-catching Monroe digital wall-mount LED clock; a pair of Monroe and Walker educational booklets; full-color Monroe appointment calendar and other key shop point-of-sale materials plus increased reward opportunities for the year.

The loyalty program features a variety of additional business-building tools like listings on the online Dealer Locators for Monroe and Walker, tech support and member-only access to the updated, resource-filled Expert Plus website.

For more information concerning the Expert Plus program from Tenneco call 1-800-531-7814 (Canada).


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