TENNECO BOOSTS REWARDS AVAILABLE THROUGH POPULAR EXPERT PLUS DEALER LOYALTY PROGRAM

The 2011 Expert Plus dealer loyalty program from Tenneco Inc. features dramatically increased installer rewards and the most extensive package of shop benefits in program history.

One of the industry’s most successful loyalty programs, Expert Plus each year supports thousands of leading automotive service businesses through technician training rewards, consumer promotions, exclusive sales incentives, attractive point-of-sale merchandising and consumer education materials and other benefits. Enrollment fee for the annual program is just $99.

“Interest in Expert Plus is at an all-time high as repair shop owners look for industry-leading promotions and other tools with which to grow their businesses,” said Sheryl Bomia, North American programs manager, Tenneco. “Expert Plus members recognize that the program helps drive bay traffic and sales of premium-quality ride control, brake and exhaust components.”

Included with every 2011 Expert Plus membership is a comprehensive point-of-sale kit featuring the first-ever Monroe Quick-Strut counter stool with back rest, a “preferred customer” coupon book with 10 valuable money-back rebate offers on ride control and catalytic converter replacement, an attractive tacker sign featuring the 80,000-kilometer ride control replacement recommendation, a ride control-themed waiting room video DVD, Tenneco’s popular ERIS electronic catalogue CD, and more.

Members of the 2011 Expert Plus program also can earn increased rewards for participating in custom online training and a Monroe “4 More” ride control training clinic. In addition, the program’s popular installer end-tab rewards have been increased for a broad range of Monroe ride control products.

To enroll in the Expert Plus program, simply contact any Monroe ride control and/or Walker exhaust products distributor or call Expert Plus headquarters at (800) 851-6929.