Short Lines (March 01, 2002)

Hyundai Auto Canada has announced the launch of the Hyundai Mobility Program. The program is designed to help individuals who are purchasing a new Hyundai vehicle and have permanent disabilities that require adaptive aid to drive a vehicle. Hyundai will reimburse the individual up to $500 to help cover the costs of adaptive equipment.

Computer-based automotive repair information and software firm ALLDATA has announced the promotion of Debra Scherber to Vice President of Marketing. Scherber will oversee ALLDATA’s marketing operations, including product planning, market research, marketing communications and business development. Scherber has over ten years’ experience in marketing management, strategic planning, product management and technical service and support management.

J.M. Park, President of Kia Canada Inc. is pleased to announce Kia’s most recent appointment, Mark Ryhorski as Vice President, Marketing and Customer Experience.

In this newly created position, Mark will be responsible for overseeing marketing and advertising activities, as well as customer relationship management. Ryhorski previously headed Customer Relationship Management on a global level for Ford Motor Company, and holds a Masters in Business Administration from INSEAD in Fontainbleu, France and a Bachelor of Science in Mechanical Engineering from the University of Calgary.