Auto Service World
News   May 24, 2011   by CARS Magazine

Rammel to Assume Helm at Dayco Automotive Aftermarket Group


Jim Orchard, Co-CEO of Dayco Products, LLC announced that Ed Rammel will assume the role of President of the Dayco North American Automotive Aftermarket Group, effective September 1, 2011. Rammel will replace Dennis Welvaert who has announced his retirement effective August 31, 2011.

Rammel, who has over 35 years of experience in the automotive aftermarket, starting with Dayco in 1985 in the finance department. In 1989 he moved into the marketing department where he eventually became Vice President of Marketing.

"Ed is part of the management team that has led to Dayco being recognized as one of the most progressive aftermarket companies,” said Orchard. “He has played a critical role in our ongoing success and he will provide us with important continuity as Denny Welvaert’s successor.”

“Denny has been a great boss, and his shoes will be hard to fill,” said Rammel. “He never stops learning and encourages his people to be the same way. As his Vice President of Marketing I’ve had the opportunity to manage a wide range of areas including product management, intellectual property, sales administration, purchasing, R&D, cataloging, communications and sales force automation.”

Rammel is extremely active in trade associations and has served on several committees. He is a frequent speaker at major industry events and has been a strong supporter of the adoption of aftermarket data standards. He holds a B.S.B.A. from Ohio State University, an M.B.A. from the University of Dayton and a D.B.A. from California Coast University. He was awarded the Master Automotive Aftermarket Professional (MAAP) designation from Northwood’s University of the Aftermarket in October, 2001.

Dayco Products, LLC, a division of Mark IV Industries, is a leader in research and design, manufacturing and distribution of a broad range of belts, hose, tensioners and pulleys for the automotive, trucking, construction, agricultural and industrial markets.

Recognized by both the original equipment and the automotive aftermarket as an innovative, technologically driven organization, Dayco operates a fully integrated global network of manufacturing plants, technical facilities and sales offices, employing a workforce of nearly 3,000. Dayco continues to be guided by the same primary business strategy established over 100 years ago: to anticipate and satisfy the needs of our customers by providing timely, quality products and services.