Auto Service World
News   May 20, 2015   by CARS Magazine

Jeff Peevy joins AMI

JPeevy_AMIstaffJeff Peevy has joined the staff of the Automotive Management Institute (AMI) as president.

Peevy has had a distinguished career at the Inter-Industry Conference on Auto Collision Repair (I-CAR), an international, not-for-profit training organization designed to provide collision repairers with proper knowledge and training.

In his new role with AMI, Peevy will assume responsibility for all operations. As AMI president, he will develop a strategy to position AMI as the most widely recognized and accepted leadership and management training entity.

Peevy, who is regarded as one of the collision repair industry’s leading advocates of knowledge management and organizational culture of learning, will apply his expertise to AMI. He plans to extend AMI’s reach in the industry, working with industry leaders, instructors, companies, state associations and other training entities to ensure AMI meets the training and education needs of the industry.

Dan Risley, president/executive director of the Automotive Service Association (ASA) and a member of AMI’s board of trustees, said Peevy’s rich background in organizational development offers just what AMI needs to position it for strong growth in the future.

“Jeff has a proven track record of leading organizations and teams through change. His wealth of knowledge and experience during his time at I-CAR and in the industry will serve him well in his new role,” said Risley. “We expect great things from AMI because Jeff’s passion for education and delivering results are apparent to all who know him. AMI and ASA will be working together more closely to ensure we are aligned with the needs of the industry.”

AMI was founded in 1989 to provide management education for automotive service and collision repair professionals. Its accredited curriculum consists of more than 700 courses taught by more than 150 faculty members. Courses are related to five areas of business management from marketing and sales to operations and service, to personnel and human resource development. ASA and its members played an important role in the initial funding of AMI and have a vested interest in growing AMI in the future, ensuring that it continues to deliver relevant training and courses amid an evolving training and education landscape with new media technologies.

Peevy is a 34-year industry veteran and has spent the past 20 years involved with education and research. He serves on the board of directors for the National Auto Body Council, and is a member of both the Collision Industry Foundation board of trustees and Society of Organizational Learning.

“The rapid changes in vehicle technology have automotive service businesses facing new challenges. The solution to these challenges start with knowledgeable leadership, committed to continual growth and learning. AMI is ideally positioned to support this solution. With the help of ASA and support of the industry, we will work to ensure AMI remains a relevant and leading source of automotive management education,” said Peevy.

Sheri Hamilton, executive director of ASA-Midwest and an AMI trustee, sees this new change for AMI as a great opportunity.

“We are excited about the new energy, ideas and industry partnerships that Jeff can bring to the Automotive Management Institute. Jeff’s industry knowledge and passion for education are the perfect match to lead AMI,” said Hamilton.

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