Auto Service World
News   March 4, 2013   by CARS Magazine

Change your clocks change your blades

With Daylight Savings Time approaching, Trico Products is reminding drivers its time to put a new set of blades on their vehicles.

In keeping with the common recommendation to change wiper blades twice a year, Trico Products is advising service facilities to remind their customers that it’s time to put a new set on their vehicles.

The company is reminding drivers to “Change Your Clocks, Change Your Blades,” as Daylight Saving Time approaches at the end of this week (March 10). The company says the change in time serves as a helpful reminder to take control of driving safety as other routine maintenance concerns are top of mind.

“A long winter with destructive ice and snow can severely damage treated rubber elements and critical wiper superstructures causing poor visibility in unsafe driving conditions,” explains Kevin O’Dowd, global director of marketing, corporate branding and strategy for Trico Products. “That’s why we strongly encourage consumers to change their wipers at this time of year in preparation of the new spring season and the heavy rains that it often brings.”

Drivers tend to forget about replacing windshield wiper blades until the moment of truth, as a storm approaches or heavy snows cover their cars. Ideally, blades should be replaced every six months, and Daylight Saving Time affords the perfect opportunity to remind drivers to purchase the right pair of replacement wipers.


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