Hundreds of T-shirts and hats will be handed out in a new consumer sweepstakes offered by Federal-Mogul.
Performance enthusiasts and other consumers are invited to go online to vote for their favourite video entries in the Champion brand’s $125,000 “Search for a Champion” racing sponsorship contest. Each registered vote will qualify the voter for a free entry in a sweepstakes for hundreds of Champion T-shirts and hats.
To register and vote in the contest, visit www.AlwaysaChampion.com.
Champion is a brand of Federal-Mogul Corporation, making spark plugs, wipers, filters and chemical additives.
The innovative Search for a Champion contest enables grassroots racers in virtually any form of engine-driven competition to battle for 15 $5,000 Champion racing sponsorships and one $50,000 grand-prize sponsorship. To enter the contest, racers must submit a two-minute video that describes their commitment to winning a racing title with the support of the iconic Champion brand. More than 390 racers submitted qualifying videos prior to the January 3 deadline.
The first round of voting runs through Feb. 2 and will help determine the 15 contest finalists, each of whom will receive a $5,000 Champion sponsorship for the 2014 racing season. The grand-prize voting period – for the $50,000 Search for a Champion sponsorship – will take place Feb. 21 through March 23, with the winner announced March 31.
“Hundreds of highly skilled, deeply passionate racers have submitted their video entries, and now it’s up to the Champion community to help determine our finalists,” said Federal-Mogul Digital Marketing Manager Jessica Wynn. “We’re confident that our sweepstakes prizes will help generate a record voter turnout this year.”