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News February 14, 2013 by
CARS Magazine
BG Products introduces service advisor training website
Online training available for service advisors at no charge.
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BG Products has launched a web-based training initiative for service advisors and service managers who are looking to improve their communication skills.
BG Certified Service Advisor Training is an interactive program that features:
- short video segments to demonstrate customer benefits
- realistic role play scenarios
- modules for all BG Automotive maintenance services and the Lifetime BG Protection Plan
- learning codes to track completed modules
- completion certificates for each module
BG says its training program will improve service advisors’ ability to communicate a consistent, credible message about the importance, the methods, and the rewards of proper automotive maintenance with BG products.
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