Amazon.com launches online wheel store

Amazon.com Inc. announced the launch of its Wheels Store (www.amazon.com/wheels), an online store for consumers looking for wheels and related parts and accessories. The store caters to all types of automotive customers, showcasing a vast selection from top brands like American Racing, Dip, Dale Earnhardt Jr., KMC, Mickey Thompson, Sacchi, Konig and Veloche. As in the Amazon.com Automotive Store, customers looking for wheels will discover the Automotive Part Finder, a search tool that helps customers find the wheels that fit their specific year, make and model.

“We are thrilled to launch the new wheels store for automotive customers,” said

Steve Frazier, vice-president of Amazon.com Automotive. “Our goal is to provide customers with everything they are looking for in automotive aftermarket goods.

Wheels are an important addition to that selection, and we’re delighted to deliver great prices and the convenience of Amazon’s unique shopping experience to the wheel marketplace.”

Since its launch in 2006, the Automotive Store has offered customers access to nearly four million automotive parts and accessories, including replacement and performance parts, automotive tools and equipment, automotive accessories (interior and exterior), car electronics, motorcycle and ATV parts, and accessories, and RV parts and accessories.