AAPEX Exhibitor Webinar to Tackle Social Media for B2B
The next exhibitor webinar in the AAPEXedu Webinar Series, “How to Use Social Media Without Breaking the Bank,” will reveal proven social media strategies for exhibitors to use to grow their business. The 2014 Automotive Aftermarket...
The next exhibitor webinar in the AAPEXedu Webinar Series, “How to Use Social Media Without Breaking the Bank,” will reveal proven social media strategies for exhibitors to use to grow their business. The 2014 Automotive Aftermarket Products Expo (AAPEX) is slated for Tuesday, Nov. 4 through Thursday, Nov. 6, at the Sands Expo Center in Las Vegas, Nev.
The free exhibitor webinar will be held Tuesday, March 11 at 4 p.m., EST, and will discuss the fact that billions of people interact on Facebook, Twitter, Linkedin, YouTube, Instagram and hundreds of other social media tools every day, but businesses still struggle to find the sales and marketing connection, especially in the business-to-business (B2B) world. It will provide social media tips for small and large companies and help answer some common questions, such as should a company have a full-time person or hire an outside service provider?
The webinar is part of the new, monthly AAPEXedu Webinar Series to help ensure exhibitors grow their business and get the most out of their participation in the 2014 AAPEX. Additional exhibitor webinars will cover “How to Use Video” (April), “Content Marketing” (May), “Branding” (June), “Direct Response Marketing” (July), “Referral Marketing” (August), “Copywriting” (September) and “Boothmanship for AAPEX” (October).
Steve Miller, strategic marketing expert, is leading the new exhibitor webinars for AAPEX. All webinars in the AAPEXedu series will be available for replay in the AAPEXedu Video Learning Library on the AAPEX website.
The 2014 AAPEX is expected to feature more than 2,400 exhibitors and approximately 5,000 booths.
AAPEX represents the $477 billion global aftermarket auto parts industry, and is jointly sponsored by the Automotive Aftermarket Industry Association (AAIA) and the Automotive Aftermarket Suppliers Association (AASA) and. For more information, please visit www.aapexshow.com or e-mail: firstname.lastname@example.org.