Auto Service World
News   March 27, 2014   by CARS Magazine

AAPEX Attendee Webinar to Show How to Effectively Use Videos

“How to Use Video to Grow Your Business,” a free attendee webinar slated for Wednesday, April 9, at 4 p.m., EST, will focus on videos, especially online videos, as one of the most powerful methods for communicating and building...


“How to Use Video to Grow Your Business,” a free attendee webinar slated for Wednesday, April 9, at 4 p.m., EST, will focus on videos, especially online videos, as one of the most powerful methods for communicating and building relationships with customers and prospects. The 2014 Automotive Aftermarket Products Expo (AAPEX) is slated for Tuesday, Nov. 4 through Thursday, Nov. 6, at the Sands Expo Center in Las Vegas, Nev.

By participating in the webinar, attendees will learn how to use videos to showcase their brand, products and people. The webinar will show the power of video testimonials, how videos can be used to quickly differentiate a company from its competition and ways to use videos to enhance the effectiveness of social media.

The webinar is part of the new, monthly AAPEXedu Webinar Series to help ensure attendees grow their business and get the most out of their participation in the 2014 AAPEX. Additional attendee webinars will cover “Content Marketing” (May), “Branding” (June), “Direct Response Marketing” (July), “Referral Marketing” (August), “Copywriting” (September) and “How to Get the Most Out of AAPEX” (October).

Steve Miller, strategic marketing expert, is leading the new attendee webinars for AAPEX.

To register for “How to Use Video to Grow Your Business,” or watch a previous webinar in the AAPEXedu Video Learning Library, visit: www.aapexshow.com/attendee/webinar.


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