Auto parts supplier Bosch has announced a new complete line of Bosch Workshop Oil Filters targeted to the traditional automotive repair market in the United States and Canada.
"Bosch is offering a new dedicated line of spin-on oil filters and cartridge filters for the installer market," said Chuck Kerrigan, Director of Marketing for Filtration Americas, a business unit of Robert Bosch LLC. "And, by utilizing the familiar red and yellow packaging that Bosch has traditionally used for this segment, this new oil filter line carries the message of Bosch quality and reliability," Kerrigan said. Bosch offers oil, cabin air and fuel filters to the North American aftermarket. www.boschautoparts.com
Ninety-seven Bosch Workshop Oil Filters provide a combined 98 percent coverage for domestic, Asian and European vehicles in operation (VIO) in North America.
At an efficiency rate of 97.5% in removing dirt and a capacity to hold 13 grams of dirt, these filters help a car's engine oil to perform at its best for thousands of miles, Kerrigan said. To clarify, 13 grams of dirt is the equivalent of 31 standard size paper clips.
By screening out more harmful contaminants than competitive economy filters, the new line of Bosch oil filters for the installer segment provide the car's engine a high level of protection against dust and dirt, thereby ensuring a continued supply of clean oil for lasting performance.
"All Bosch Premium Oil Filters have a more sophisticated construction which provides a tight seal for a leak-free installation, and can still be easily removed," Kerrigan said.
According to Kerrigan, "In a tough economy when car owners would be delighted at the chance to get the most out of their vehicles without spending a large sum of money, these filters provide a repair shop - for the first time - the ability to offer the excellence of Bosch quality filtration at such a value. Bosch Workshop Oil Filters fit better, perform better and offer better protection for a vehicle's engine than other filter brands."